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HOW TO SUCCEED AS A BRAND
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What is special about your business? * (Outstanding, solve a problem, meet public demand,…) |
1 |
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Professional photography (pro cover & product images,….) |
2 |
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Instructional videos (posted on social media & website) |
3 |
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Business Website |
4 |
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Flyers for local customers |
5 |
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App (an asset) |
6 |
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Excellent Customer Service (Do you have a Customer Service Representative/supervisor) |
7 |
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Product & Service Quality |
8 |
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Feedback Card |
9 |
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Check-in & Review |
10 |
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Follow-up calls (appointment, satisfaction check) |
11 |
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*Promotional video (commercial) |
12 |
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*Article/Journalism (on online media & newspapers) |
13 |
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Communication/ English Fluency (staff) |
14 |
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Brightness & Cleanness standard |
15 |
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Eye catching shop Design or decoration |
16 |
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Location |
17 |
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Active social media (demographic data) |
18 |
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Referral/Affiliate or commission share |
19 |
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Product collection with your brand name |
20 |
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Public/media/community sponsorship & donation |
21 |
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Theme (brand) color |
22 |
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Gift-card |
23 |
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Customer satisfaction |
24 |
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Brand Blogs |
25 |
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Loyalty (5 checks, get 1 Free) |
26 |
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Does your company have a logo ? |
27 |
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Does your company have a slogan ? (easy to read & understand) |
28 |
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Did you register your business as a corporation? |
29 |
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Business Name & trademark |
30 |
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No gossip workplace Policy |
31 |
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Business Standard Act (terms agreement, policies, conditions, legal, human rights, human resources,…) |
32 |
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In association with well-known brands (partnership) |
33 |
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Charity dedication |
34 |
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Business cards |
35 |
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Business Plan, Goal, Mission, Vision |
36 |
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Sale/revenue ( the number of customers/clients come back) |
37 |
How many points out of 37 does your business score?
Do you have any other business standard or criteria to add on the chart?
For more details and explanation for this chart, please contact our branding specialists for free consultation:
Ms. Bella L. at Bella@Canada-Brands.ca
or Ms. Maria's Messenger